SMS mobile campaigns are a necessity for many businesses today because of the flexibility they offer as it allows them to reach the end customer immediately.
Change the strategies of companies dedicated to consumer and deciding on strategies to use SMS Marketing is a decision that can be taken at any time, to the extent that companies align their communications plans.
The SMS is the perfect tool to establish interaction with institutional clients and end users quickly and efficiently.
Market research is one of the pillars of the SMS campaigns; and these help when positioning products, increase customer loyalty to the brand, serve to promotions, contests, and drive sales, among others.
This channel has an important value as a tool, capable of having customers informed of each and every one of their transactions or provide information of interest of companies to their customers or employees. But SMS is a mechanism that offers immediacy, which gives advantage to other communication channels such as emails or calls; that while it remains in use by companies, they are increasingly rare and are being displaced by SMS campaigns.
Text messaging is the most efficient, direct and in real time you can have a company to communicate with its customers and does not require the use of SMS data form. All handsets are able to receive SMS but not all receive emails.
Despite the proliferation of the use of smart phones, the GSM network is still in force and has the advantage of “store and forward”. This functionality allows the SMS first is stored in the platform remains making if there is no no sign at the moment. And once it returns the GSM connection, the message is sent.
Recognizing the need of having SMS mobile campaings, Tedexis offers a service that allows companies from different areas implement mass SMS software for different uses and purposes.